[Infographic] Online Shoppers in 2018

[Infographic] Online Shoppers in 2018

[Infographic] Online Shoppers in 2018 1280 853 TheGreekHub

A new online consumer behavior 2018 study by Episerver shows why experiences matter. Among other interesting facts, the study revealed that online shoppers:

  • Are looking for a reason to buy. They are going online to search for (35%) and compare (29%) products or services.
  • Want brands to remember them. 87% are okay with companies knowing more about them.
  • Really aren’t asking for all that much in commerce experiences; 44% abandon purchases because something as basic as a product search function is missing.

You can check out the following infographic for more detail.